Popfly connects brands with top-tier, crowdsourced talent, enabling seamless collaborations of any kind.
Camp Chef
Content for everything.
Camp Chef maximizes the power of our platform by collaborating with creators to source content for paid ads, organic social, influencer posts, and more.
With consistently high-quality results across social channels, Camp Chef leverages Popfly creators to launch new products, explore new markets, and drive timely promotions.
With a brand as iconic as Merrell, there's always a lot in motion.
By partnering closely with the Popfly team and platform, Merrell sources content and influencer posts from highly regionalized creators, carefully curated for key partnerships.
The result? A seamless match between ideal creators and partners, driving impactful collaborations and satisfied results.
Working with influencers and content creators varies, but any brand, regardless of size, can start with any budget.
$0 (product exchange)
Brands leverage Popfly to find eager micro-creators, source short-form videos and curate authentic images of their products in the wild. The more premium the product, the more likely brands are to find creators eager to create with them for nothing more than product. Just be sure to respect creators!
$100 - $1,000/month
Brands spending in this range typically receive 5-10 pieces of UGC and/or 1-2 sponsored posts per month from micro to macro creators. This content is great to help build up the brands social page or get started with influencer posts.
$1,000 - $5,000/month
Brands who fall in this range typically start interacting with the upper echelon of creators. They get anywhere from 8-20 pieces of great content from creators who often end up filling up their roster of ambassadors.
$5,000 - $25,000+/month
Here we see brands doing it all. They generally have three buckets of content. First, their content library--they get licensed UGC from talented creators to populate their ads manager and daily social.
Second, influencer and sponsored content--target audiences hear about the brand's product organically.
Finally, ambassadors and affiliates--these brands manage a tight group of 10s or even hundreds of influencers and creators who steadily sharing the love.
Social media is saturated with these brands and their brand image is usually very well received.
Agency touch, software prices
Clear, flat pricing with no transaction fees or extra licensing costs, helping you maximize content spend. Oh yeah, and we offer industry leading customer support and the best platform pricing. Supercharge your ROI.
Access talented outdoor and adventure creators right now. With Popfly, you'll source talent, manage relationships, and license and store content more easily, quickly, and cost-effectively than ever before.
